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MARK Watson

vp marketing

With over 20 years of diverse marketing experience, Mark is a consumer insight expert having worked on both the client and agency side of the food and beverage industry.

Born and raised in Toronto, Mark moved his family west to begin a new chapter as the Vice President of Marketing for Great Western Brewing Company in 2014.  He enjoys cottage life, the mountains and is a regular at his local spinning club.  While in the beer industry, the portfolio of products that he represented are some of the Canada’s biggest and recognizable beer brands including Labatt Blue, Stella Artois, Hoegaarden, Labatt Genuine Draft and Lucky. 

Mark changed gears in 2006 and decided to enter the world of client service as consultant at Sklar Wilton & Associates, a leading Canadian marketing advisory firm in Toronto.  With a focus on clarity, he provided strategic advisory to help solve business challenges to the following Canadian companies: Heinz Canada, Molson Coors, Mars Confectionery and Mackenzie Investments.